Lululemon Athletica HQ
22 December 2015
Set over four floors on Covent Garden’s bustling Long Acre, BuckleyGrayYeoman have recently completed a CAT B workplace fitout for the new European Headquarters of Canadian yoga-wear brand, Lululemon Athletica.
The brief was to create a bright & fun workplace environment that captured the positivity & youthfulness of the brand, but which also provides flexibility in their ever-expanding workforce, as the brand goes from strength to strength in Europe.
Key design elements included a striking reception area on arrival & generous breakout & dining areas to encourage staff to engage and work collectively.
A fully integrated bespoke joinery pack was created to cater for the diverse, creative tasks of each department, providing storage for sample clothing, drawing tables, pinable ‘ideas’ walls, a mini retail display & yoga mat storage.
Communication & technology were key to allow quick connectivity around the world. Flexible spaces are provided to cater for activities from private calls & group video conferencing to large scale inspirational lectures & yoga classes.
The desk spaces have been designed so that when required, they can expand to create additional work surfaces as the company grows.
Large scale graphics have been used throughout the building to promote the core values and ‘natural world’ visual language of the brand.